Travel Archives - Stir Tourism & Travel Marketing

Travel Tourism Online Contests - Stir Marketing

Create Buzz for your Tourism Brand with an Online Contest or Sweepstakes

April 7, 2019

Digital Sweepstakes, Hospitality, hotel marketing, Hotels, Internet Marketing, Marketing Agency, Online Contests, Tourism, Travel

Online contests and sweepstakes are a fun and compelling way to build excitement – a terrific opportunity to amplify a brand, product or service. With organic online reach increasingly hard to achieve these days, digital promotions like contests and sweepstakes can be a powerful way to build brand awareness and buzz. They are also one of the most exciting ways to not only stay connected with your existing community but to attract the attention of…

Travel Tourism Influencer Marketing - Stir Marketing

Influencer Marketing Essentials for Your Travel & Tourism Business

April 7, 2019

Hospitality, Hotels, Influencer Marketing, Internet Marketing, Social Marketing, Tourism, Travel

Influencer Marketing is a big trend today — and for good reason: When it’s done well, an influencer can help a travel, tourism or hospitality brand to reach exponentially more members of their target audience in a truly meaningful and persuasive way. What’s an influencer? In simplest terms, it’s someone who has influence. In terms of digital marketing, it’s someone with the ability to motivate and persuade their (usually social media) fans and followers —…

Come Jump In

July 6, 2018

Social Marketing, Social Media, Tourism, Travel

Looking for a trusted digital marketing agency to help grow your travel, tourism or hospitality business? Come jump in with Stir Tourism. We’re different because we’re Canadian, have unique insight into the North American audience, have over 16 years of international digital marketing experience, and are experts in travel and tourism. We specialize in online advertising, social media planning & management, online PR & influencer outreach, contests & sweepstakes, and we can help with all…

Twitter’s New Rules and What They Mean for Your Brand

June 20, 2018

Internet Marketing, Social Media, Travel, Twitter

As part of the crackdown on spam and bots, Twitter has introduced new rules that will directly impact the way brands share their messages on the social media platform. The changes, which came into effect on March 23, prohibit sending out similar content over a variety of accounts simultaneously. Twitter made these changes in an effort to tackle spam and bot nuisance tweets that clog up the feed of users. However, it has also forced…

3 Ways to Maximize Your Travel & Tourism Marketing on Facebook

April 4, 2018

Facebook, Internet Marketing, Marketing Agency, Social Media, Tourism, Travel

Facebook changes their algorithm regularly as they continue to try to provide the best experience possible for both users and advertisers on the platform. And while they never completely spill the beans on what the new changes entail, we do know that one of the most recent updates places a higher value than ever on content that users actively engage with and focuses on creating “meaningful interactions”. Zuckerberg announced back in January that, “Facebook [was]…

Boost Your Travel Content Strategy With Influencer Marketing

April 6, 2017

Facebook, Internet Marketing, Social Media, Tourism, Travel, Twitter

Influencer marketing involves a lot more than celebrity endorsements and that’s great news for resorts and travel destinations of all sizes. With its focus on personal experience and recommendations, influencer marketing is a great fit for tourism marketing campaigns. A recent study from Google found that “78% of leisure travelers haven’t decided what airline they will travel with, and 82% haven’t chosen the accommodation provider they will book with when they first start thinking about…

4 Ways Destination Marketing Organizations Win Using Outsourced Digital Advertising Services

March 9, 2017

Internet Marketing, Marketing Agency, Social Media, Tourism, Travel

How DMOs can build destination awareness and exceed goals by partnering with digital advertising experts What if your destination marketing organization could outsource digital advertising campaigns yet still retain control of every campaign? Whether you are looking for assistance with Google Adwords, Facebook, remarketing, mobile, video, or programmatic digital advertising and media buying, there are many benefits to outsourcing DMO online advertising to experts. Benefits of Offering Outsourced Digital Advertising Services DMOs that outsource the…

How to Create Easy Social Media Marketing Goals

February 9, 2017

Internet Marketing, Social Media, Travel

The accounts are set up, all the profiles are properly branded and the team has been taught how to be good social citizens. The bookings should start rolling in, right? Not necessarily. In order to see a positive ROI, every social media marketing campaign needs to have clearly defined goals. There’s almost no limit to the amount of data that can be collected, given enough time. But more data does not equal more results. The key…

Bang for your buck: How to make the most of online advertising for travel and tourism

September 17, 2014

Google +, Internet Marketing, Marketing Agency, Social Media, Tourism, Travel

Looking to generate more online leads and sales for your travel- or tourism-industry business in a way that fits your budget and offers the best return on investment (ROI)? It’s possible! In fact experts have it down to a near science, though deft handling is required to avoid getting lost on the now fast-paced and ever-changing information highway. Manage your budget and maximize ROI by following best practices and becoming familiar with the below insights and advice:…

How to stay at the top of TripAdvisor ratings

How to Stay at the Top of TripAdvisor Search Rankings #Travel #Tourism #SEO

December 4, 2013

Hospitality, hotel marketing, Hotels, Internet Marketing, Resorts, SEO, Social Media, Strategy, Travel, Trip Advisor

Fresh isn’t just important for the restaurant industry. When it comes to customer reviews and feedback, having a lot of positive, freshly posted reviews keep hotels and resorts at the top of TripAdvisor Ratings. Hotel managers take note: A recent article on SoftwareAdvice.com details exactly how the Austin Four Seasons Hotel jumped 26 spots to claim the spot for top-ranked hotel in their city in short time (blog.softwareadvice.com). In a very astute marketing move, Rob…